87 Layers And Counting
A quick congratulations to the guys at Layar today who have now taken their product global and have an amazing 87 layers available for their augmented reality browser.
If you are not familiar with Layar, Layar shows what is around you by displaying real time digital information on top of reality through the camera of your mobile phone (augmented reality to you and me). There is an older post here that will get you up to speed.
We have a lot of new reads to the blog recently (welcome), so if your new and your trying to get up to speed on the hype behind augmented reality, imagine you see an advertisement in a magazine for new car. You could of course phone the car dealer, or using augmented reality you could point your phones camera at the special marker embedded with the advertisement and get directions to your nearest dealer. Sounds great right? That’s one of the many layers available.
From Magazine to Mazda in 80 Seconds.
The Mazda layer is just one 87 different layers available, using Layar you can find everything from houses for sale to the location of the nearest hospitals so if you have an Android device you’re bound to find something interesting. Browse the catalog for the full list of available layers.
The Layar application is available to download from the Android market.
Finally, for more information about Layar take a look at 10 minute video presented by Raimo van der Klein, CEO of Layar, as he announces the new global release of the Layar Reality Browser and walks through the new features. You can watch the video here.