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Home » Android, AR Browsers, Layar, Mobile, News

Layar Now In 3D

Submitted by on Friday, 4 December 20097 Comments

beatles AR

Layar 3.0 was released yesterday to the Android Marketplace. I don’t have a Google Android device so my blog is based on the information I have pieced together rather than a physical test. The good news however is Augmented Planet is expanding and we’ll soon be joined by a former colleague of mine, Nitin Samani who is going to be our Android correspondent.

The big change with 3.0 is the 3D engine. Developers can now build rich 3D content to make your augmented reality viewing even better. Lets’ imagine you are on holiday in London and you are a Beatles fan. If you already use an augmented reality browser, chances are there is a tourist attraction database where you’d be able to find out find where The Beatles played. As you walk around London you could use your augmented reality browser to find Beatles related POI’s and you’ll get useful information like directions and a link to a website where you can read more, or using Layar 3.0 you could take The Beatles Tour.

The Beatles Tour developed by a London based company and fellow augmented reality blogger is one of the most exciting launch layers available. Start the tour, and you are guided to the first location where you have a unique picture opportunity with Ringo, Paul, John and George on the famous zebra crossing in Abbey Road. As soon as you’re done, the tour guide directs you to the next location and photo opportunity. All in all the tour has 42 locations for you to visit.

beatles augmented reality tour

Tours sound like a great way to engage users, thinking out loud you could create a tour and generate revenue by having restaurants sign up to be part of the tour. If you were taking The Jack The Ripper Tour, after 28 stops you could be directed to stop off for a bite to eat. How much would a restaurant pay to be included?

At the moment there are 6 layer’s available (list here) but there are lots more planned.  I’m looking forward to the iPhone version so I can run a proper test.

Layar v3.0 can now be downloaded free of charge from the Android Market and is available for all Android 1.5 and 1.6 devices. Layar will release a compatible version for the Droid as soon as possible. Layar have almost finished testing for Android 2.0, and good news for iPhone owners, a version for the iPhone 3GS is to follow as soon as Apples approves

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  • Tweets that mention Layar 3.0 Now Available in 3D | Augmented Planet -- said:

    [...] This post was mentioned on Twitter by Augmented Planet and Nitin Samani, Aurore Carlo. Aurore Carlo said: RT @AugmentedPlanet: Layar Now In 3D – #AR #AUGMENTEDREALITY [...]

  • Primaklima said:

    hello there is not more than around for symbian applications, unfortunately, can not find anything. Everything was always just for the iphone or android …. there are more than around and some demos of Metaio. Applications can test the search, but you do not have videos or reports. have a few AR applications on my video blog on youtube user: shoguz78

  • lesterm said:

    Hi Primaklima

    The Symbian world is pretty barren right now. The main problem has been the lack of a compass which only arrived with the Nokia N97. The other problem is the lack of a application store making it hard to track down applications. With the iPhone its a simple matter of searching the store every few days to see whats new. That said there are some Symbian apps and you’ll find links to them in the application gallery.

    Point and find is good, and if you are looking for a Layar/Wikitude type app then take a look at ARound.

    I will annoy the guys over at Symbian next week to see if they are aware of any other apps and I will make a point of doing more Symbian in the future.


  • Ian said:

    Interesting article and we can see the huge potential of that Beatle app and others of a similar nature.
    I am off to buy an Android device, I want to see it!
    Our clients coming into London will love it

  • Primaklima said:

    hello Lester,

    thank you for answering Around I use for some time and am in contact with the developers. Otherwise, there is indeed only 2-3 demos symbian by metaio and nothing else in the area. So if you should get something else for symbian then do the time in public in your good blog thank you



    here demos from symbian AR

  • Weekly Linkfest « Games Alfresco said:

    [...] the mobile browsers front – Layar 3.0 is out (also see AugmentedPlanet’s review). I should have really dedicated a post for it. In a nutshell, this latest version, and the [...]

  • Layar The First Augmented Reality AppStore | Augmented Reality said:

    [...] Layar Now In 3D [...]

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