WITZ, a popular TV program for pre-schoolers in Singapore has launched an augmented reality interactive campaign to bring the TV characters to life.

The software takes the form of markers that represent the main characters from the show, which when presented to the webcam they bring the characters to life in 3D and should prove hours of fun for the younger members of the family.

It’s good to see some augmented reality aimed at the younger audience. If you want to give the app a try, you can find out more at: www.witz.sg/alive.html

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